How to Give Sneak Peeks into Your Product with Box Shot King


You can use Box Shot King to create professional looking sneak peeks into any finished digital product you are planning to market.  Here’s how… 

Step 1.  Prepare your .PDF

Use your favorite .PDF creator to convert your book from its word processing file to finished .PDF format.  Most people use Adobe Acrobat, but you can also use products that are free – or offer a free trial period – such as Nitro Pro 8, which has not only gathered favorable reviews but offers simple, clear documentation and instructions.

We are going to use Nitro Pro 8 for this demonstration, but if you own Adobe Acrobat, you can follow specific instructions for that program in Box Shot King’s “How to” video section.

(The principles are the same for both.)


Once you have created your report or eBook in .PDF format using Nitro Pro 8, go through the finished result to find pages with images you would like to include in your sneak peek.

If possible, choose pages adjacent to each other (e.g. pages 4 and 5), since you are going to create an “open book” view for people to “peek” at.


Step 2.  Select Your Pages

Select the facing-page-display option from the icons in the bottom right menu bar – or press CTRL + 5 – to view your .PDF in a two-page format.


Grab the slider button in the Zoom Slider and drag until you can see both pages.


You are now looking at a double-page display.

Scroll down until you find a double-page spread you think looks particularly impressive, and take a screen snapshot.


Step 3.  Taking a Screen Snapshot

There are several ways to take a screenshot on your computer.  Pressing “PrtScrn” will take a shot of your entire browser display in Windows.  You have more options using Command-Ctrl key combinations if you are using a MAC. The best way is to use a highly-responsive, easy screen capture program such as TechSmith’s Snagit ($49.95 at time of writing, but there is a free trial period). Or use the totally free Jing (also from TechSmith).


Once you have your screenshot selected and captured, save it to your desktop for easy access.

Step 4. Creating Your Sneak Peek

Next, log into Box Shot King and click anywhere in the “Create” graphic window (or click the “Click here” anchor text).

1.     Click the “Create” menu tab

2.     Slide down through all the display types until you find “Open Report”.  Select it.


3.     Box Shot King will immediately show you the backgrounds page.  Choose “Upload Your Own”.


 4.     If your image isn’t already uploaded to Box Shot King (i.e. you don’t see it in the display that opens up), click on the “Choose File” button and upload your screenshot from the location where you saved it.


 5.     When your image opens up in Box Shot King, click and grab the corner of the bounding box and drag until you have selected the area you want to display in the Open Report (your two pages).


Be as exact as you can, when matching the edges of the bounding box to the “page” edges:  This will make the report display center properly in your Open Report.

 6.     When your Open Report displays properly in the little, top-right, double display, press “Select and continue”.


 7.     Press the “Finalize” button in the right-hand corner of your top-horizontal menu.


 8.     The moving bars will run across your screen display to let you know that your final Open Report display is being generated.

 9.     Finally, you will see your finished Open Report view.  (Be sure to check the “Transparent Background” radio box!)


 10.  Download your Open Report file and save it.


Step 5.  Editing Your File

You can still edit your file, if there is anything you’d like to tweak.

If the center spine of your “open book” looks off-kilter, this means you were out a couple of pixels in dragging your display area corners.  If it’s out just a pixel or two, don’t worry about it; but if it is obviously off-center, simply edit it and re-drag the corners of your display.


If you want to make your Report image smaller or larger within the display, grab the Resize arrow and drag the image to the size you want.


And if you want to select only part of your canvas area, use the “Crop” button.


Keep in mind that you don’t have to use “Open Report” to create your double page spread.  There are other options, such as “Open Book”.

Scan through all the different display options to pick the perfect one for your particular project.


You can also select a wonderful variety of other display formats to use in your “sneak peek” graphics.

Just be sure to choose the formats that best suit your digital product – and your viewer’s tastes!


Troubleshooting Color Selection

Box Shot King is incredibly easy to use, but there is one area where its functionality falls short: And that is in precise color selection for text elements.

When using the “Color Style” tab within your “Insert Text” tab, you cannot simply click on a color and magically have the code appear in the textarea box.  You need to know specific color codes in advance if you want to use precise ones – which can be a problem if you have a specific color in mind but don’t know the exact HEX code for your HTML.

However, there are many online color pickers that will let you find HEX codes, so if you are looking for a custom text shade – one, perhaps, that contrasts strongly with your background color – do this first.

For example, open another browser tab and locate and choose your exact text HEX color code at’s online Color Picker.

  • First, choose the general color.
  • Then in the column on the right hand side, you can adjust that color increment by increment to darker or lighter tones. 


Another option:  If you don’t know the hex codes for text and background colors on your own website, but you want to find out your own color HEX codes for branding purposes, open your website page and do one of the following:

  • Right-click anywhere within your web page.  A pop-up menu will appear.  Select “View Source”.  See if you can spot the appropriate HEX color codes within the HTML.
  • Open up your WordPress dashboard and find your CSS sheet in the Themes editor.  Select your HEX codes.

Many people find the final option to be both quickest and easiest:

  • Install and use the Colorzilla color picker bookmarklet in your browser.  (Colorzilla works with either Firefox or Chrome.)  To use it, simply click your little Colorzilla eye-dropper bookmarklet in your browser bar, and then choose one of the options in the popup that opens. 


Note that you can simply choose Colorzilla’s “Webpage Color Analyzer” to instantly get a read-out of all colors used on any particular web page.


If you click on any color box, you will be shown (a) its RGB value (b) the HEX code (c) exactly where the color was selected from in the style sheet.

The only thing you will need is the exact HEX code.  So, for example, if you wanted the particular shade of orange we’ve selected in the example above, you would copy “#FFA500” and insert it into your Box Shot King HEX textarea box.


Most of the time, Box Shot King’s color selection options are perfectly adequate – but for those times when you need to know specific HEX color codes for matching purposes, this is the best way to find out.

30 Types of Content You Can Publish Online

When you think of creating online content, what flashes immediately into mind?  Most likely, “blog posts”.  But did you know there are at least 30 types of content you can publish online? Here they are.

1.  Blog Posts

We had to say it.  But take note that short blog posts are going out of fashion again.  Google has let it be known it will penalize blog posts that are so short, Google feels they are nothing more than excuses for ads and affiliate links.  Their emphasis on “quality, original content” has all the top bloggers writing posts over 500 words long and very often, twice that number of words.

2.  Infographics

Still at the height of popularity, the latest trend is to impart information in visual format people can absorb with a single glance.


This works so well not so much because many people are visual learners, but because all of us internet-and-mobile age denizens have trained our brains to scan-and-glance digital content, to see if it’s worth spending time exploring further.

3.  Slide Presentations

Social platforms such as SlideShare make it easy for people to share slide presentations.  You can create these as stand-alone information modules… or as accessories for webinars you are holding.


Plus you can have people follow you from SlideShare – and share your work across other social networks.

4.  Media Page

Every online entrepreneur should have a Media Page (section) on his or her blog or website.  Within this tab, radio hosts, news reporters and readers should be able to find:
  • Photos they can use (including your headshot)
  • Archived newsletters
  • Archived Press Releases
  • Bio information
  • The latest news about you/your business
And anything else you’d like them to share.

5.  Skype Chat Text Interviews

This is a brand new, dynamic and interactive way to present Skype interviews – a live link for people to join in and a blog transcript for those viewing the post after the call has completed.


Again, you can generate shares and follows for this type of content – as well as sharing your interviewer/interviewee’s website link, as Vera Raposo of Creative Biz has done with Kristen Eckstein’s Ultimate Book Coach site.

6.  Landing Pages

Short pages you send people to so they will sign up – either for your newsletter, a “freebie”, your website or blog – or a paid product.

7.  Sales Pages

Not-always-longer versions of Landing pages, promoting your paid offer.  Sales pages can come in many formats:
  • Traditional long letter format
  • Short landing page format
  • Horizontal
  • Vertical
  • Video
  • Audio
Pick the format that best suits your audience’s engagement style.

8.  Podcasts

You can make your website more interactive by providing Podcasts — .MP3 audio files your visitors can listen to (or download, if you let them).


They can listen in real-time, if you provide a teleseminar phone link – and then enjoy the recording in podcast format on your blog.

9.  Newsletter Archives

Everyone who owns a blog or website should have a newsletter – and archive old newsletter editions either on a Media page or in an Archives page. Newsletter provide an instant history of your business.  People can go through each newsletter, from your very first one, and see where you started out – and where you are now. If your newsletters are high enough in value you can even choose to keep them in a hidden section for paid members of your membership site.

10.  Templates

People will return again and again to your site if they know you have great resources such as templates at your site.  These can be blog post templates, review templates – even HTML templates.

11.  Tip Sheets

This is another desirable type of content to offer as a sign-up incentive on your blog or website.  The key is to make it highly specific to their most pressing interest at this time – or to new technology that is affecting their niche: (E.g.  “30 Tips For Making the Most of Facebook Changes”).

12.  Images

We don’t just mean “stick a picture in your blog post”.  Image use should be an integrated strategy you use to brand your business and tell your story. They should consistently support your online identity and “voice”.

13.  Animated Gifs

There’s been such a prejudice against “distracting” animations, this is not a method most people think of, when it comes to content creation.  Yet under the right circumstances, they can be used effectively. There are two keys to creating a positive rather than a negative effect: a)     Choose a “loop” that looks natural repeating (e.g. a candle flame flickering, water gently tossing in a bay), rather than a moment in time endlessly replaying. b)     If you just want to catch attention, simply set the animation to repeat only once, as laid out in this Yahoo answer. 5-looping-once-yahoo There are many free sites that allow you to create animated .gifs.  Two that are easier than most are Lunapic and  Makeagif, with tutorials and wizards respectively. (Click on this link for an example of the sort of thing you can do.)

14.  Video

Every online entrepreneur should make videos and share them across platforms like YouTube, Pinterest and Vimeo.  The real issue is what type of video best supports your business?
  • “How to” demonstration
  • “Talking head” update from you to your followers
  • Animation
  • Recorded webinar with slides
  • Video blog entry

Nicole Munoz Youtube

15.  Downloadable .PDF files

You can offer eBooks and reports in .PDF format as sign-up incentives for subscribing to your blog or website.

16.  Checklists

Another great sign-up incentive – or bonus.  People love checklists – it helps make them feel organized in a world of chronic digital overwhelm!


17.  Google Hangouts

You can host a meeting, interview or seminar by creating a “Hangout” within your Google+ account.  Ask fellow Circle members to join you. Better yet, choose the live streaming option to help it go viral, if it’s something you want everyone to see, and it will automatically be recorded and uploaded to your YouTube channel.

18.  Logo

A Logo that captures in a blink the essence of your business (and helps people instantly think of it) is essential, if you’re branding your business rather than you, yourself.

19.  White Papers

A “white paper” is much like a report, but is usually a formal presentation of statistics or a document analyzing something of great importance to your website visitors. If your target market are corporate-minded, white papers are usually deemed of more value than “reports”.

20.  About Page

This is one of your best pieces of online real estate.  While you are talking about yourself, you are doing so to build identification and rapport with your ideal visitor, so even when talking about yourself, it should really be all about her. Use your top keywords in your About page contest.  And it’s a great spot to put a headshot, if you haven’t done so anywhere else on your site.

21.  Bonuses

Bonus downloads and perks add value to your offers, blogs and websites.  These can take any format – video, .MP3, tip sheets, reports… And they can be created by you… or by a JV partner.  Or simply purchased as Master Resale items to share with your list.  (Pick the format your target customer or client would love best!)

22.  Coupons

A coupon can also add value to your offer or website.  You can make them printable, if you have a local business… or give a coupon code at checkout to sweeten an offer. Just be sure to set a start end date (and limit the number), to keep your ROI in the black!

23.  QR Codes

Are your best paying customers avid Smartphone users?  Then put QR codes on your website, blog, business cards, flyers, merchandise – and more. You can also set this digital bar code to take people straight to:
  • A telephone call (your number)
  • A text message
  • Your website
  • A coupon or special offer

24.  Cartoons

You don’t often see cartoons  in digital marketing – but that’s all the more reason to consider using them, if your niche members are highly visual-oriented.


25.  Statistics

Sharing statistics can be a huge draw for many business niches.  You can share them in:
  • Chart format
  • Graph format
  • Tables
  • Lists

26.  FAQ Pages

Having a list of Frequently Asked Questions on your site is a great way to please visitors – and cut down on repetitive emails. A FAQ page is also indispensable in your Affiliate section, if you have affiliates.

27.  The Legal Stuff

If you are an affiliate marketer, you’ll know you need to provide a Disclaimer or Disclaimer Page, stating that you may receive compensation for recommendations. Other types of “necessaries”:
  • Terms of Service
  • Privacy Policy (this one’s a “must” too)

28.  Maps

Indispensable, if you’re a local business and want people to either visit your premises or see your range of service.


29.  Reviews

If you are recommending products, use a review template to provide consistent reviews. Your aim should be to become a trusted resource for people in your niche, so that yours is the site they turn to first, when looking for  product information.


30.  “How to” Tutorials

These can be in video, diagram, audio, graphic or written format… or a combination of any of these.  (An added bonus: “How-tos” turn your site into a resource.)


There are many more content types you can use on your website – but whichever you choose, be original, unique – and tuned in to your visitors.